Bespoke Website Design and Development

Looking for a bespoke website design? A design that is 100% custom-made to represent your brand can really make your website stand out. Blue Platypus offers bespoke website design and development to show off your brand in a way that is totally unique, aligns with your strategy, and appeals to your target market.

What is Bespoke Website Design?

A bespoke website is simply a custom website. In terms of design, it is free of templates and stock graphical elements. The bespoke process relies on a graphic designer or UX designer to start a fresh design from scratch.

A website might also be considered bespoke if it is custom coded or heavily customised with unusual functionality. Large websites, large organisations, web-based applications, or innovative business ideas often need capabilities outside the “usual” — and that requires the skills of an experienced developer.

Our Bespoke Design Process

At Blue Platypus we start by understanding your business objectives, your target market, and your marketing goals. We do this through our information-gathering tools and a kick-off meeting where we discuss your industry, your clients, your needs, and your design ideas.

Together we consider the strategy behind your website and the specific goals it needs to achieve. Once armed with this information, we commence the bespoke design process.

This starts with a wireframe of the homepage — a planning document that identifies the key messages, calls to action, and placement of these elements. Once you are happy with that, you get to see your unique design prior to development.

This controlled approach means you are in control at every step of the way, with no nasty surprises when your website is presented to you. We will have considered your needs and those of your customers with every design decision.

The result is a custom website that is 100% unique to your business — in a nutshell, a website that gets results.

Bespoke Web Applications

Design is only part of the equation when it comes to websites. Often you need custom coding or features that are just a little bit outside the box. Blue Platypus has the experience and expertise to create bespoke web applications — from database-backed systems and mobile applications to any other custom web functionality you need.

Adding Bespoke Elements to an Existing Website

Perhaps you’re looking to add bespoke web pages to an existing website. Even if you have an existing templated site, we can still add the flair of a custom page or custom design elements throughout. We have a range of revamp packages that are perfect if you have a working website that just needs a design or content refresh.

Why Bespoke Design?

A custom design is a smart move if you want to stand out. Specifically:

• Made just for your business — it won’t look like the rest of your industry or your competitors
• You stand out — we’re happy to try new ideas, and custom design allows this flexibility
• Get exactly what you want — rather than choosing from a set template
• Appeal to your ideal client — a template is one-size-fits-all; custom design considers what will appeal to your clients
• Make your website do what you need — save time by allowing customers to self-serve with custom functionality
• Showcase your brand investment — if you’ve invested in brand assets and photography, a custom design will highlight them at their best

Is Custom Design Affordable?

Blue Platypus is based on the Gold Coast, Queensland — and we believe that bespoke design doesn’t have to be reserved for large corporates. We work with businesses of all sizes to deliver custom solutions that fit your budget and deliver a genuine return on investment.

Get in touch to discuss what a bespoke website could look like for your business. You can also explore our full range of web design services or read about how digital marketing can grow your business.