Internet Usage by Small Businesses on the Gold Coast

Gold Coast City Council estimates that there are 54,089 businesses on the Gold Coast (Gold Coast City Council Office of the CEO, June 2008). Both the Gold Coast City Council and Commerce Queensland agreed that the vast majority of these are small businesses.

As 49% of Australian small businesses did not have websites at the time of writing (2007 Sensis e-Business Report), this equates to approximately 26,503 businesses on the Gold Coast without a website. Our anecdotal research of the web suggested that even fewer Gold Coast companies actually had an internet presence compared to the Australian average — making the opportunity for those who did invest online even greater.

These figures do not take into account new businesses starting up on the Gold Coast, sole traders (of which there are more than 100,000) and possible multiple websites per business.

Gold Coast Internet Design

There are a large number of Gold Coast and Brisbane based companies providing web design and development, but most do not offer marketing advice and copywriting as part of their standard service. Most do not offer basic search engine optimisation as part of their standard package. Most do not consider your broader marketing campaigns.

Blue Platypus is run by business people, not tech-heads. One partner is a marketer, the other is a specialist in both web marketing and communications and information technology. Blue Platypus websites are designed to complement your marketing strategy — not just look pretty.

Our website design services suit Brisbane and Gold Coast small businesses looking for e-commerce websites, custom website design options, and affordable packages to suit start-ups. We can also supply domain name registration and affordable, good quality hosting.

What Are You Waiting For?

A website is no longer optional for a small business — it is the foundation of your entire digital presence. If your business is one of the thousands on the Gold Coast still without a website, or if your existing site is overdue for an update, we are here to help.

Contact us with any questions you may have or for a free quote.